Wingstop, which is faring well amid the coronavirus pandemic, has appointed former Chief Experience Officer Stacy Peterson Androes as the chain’s new chief technology officer. Androes is returning to the company after leaving in 2019 to work at Service King, a collision repair company based in Texas. Her role was never replaced at Wingstop. Prior to her departure, she served at the company from 2013 to 2019 in technology-focused roles. She “enabled Wingstop to be well-positioned for strong performance during COVID-19” as she helped build the brand’s digital initiatives including delivery and launching ordering via Twitter, Facebook Messenger and Wingbot, the company’s SMS texting tool. “We’re thrilled to welcome Stacy back to Wingstop,” CEO Charlie Morrison said in a statement. “Stacy laid the digital foundation for the incredible growth we’ve experienced over the past five years and is widely-recognized in the industry as being a digital pioneer. Under Stacy’s leadership, we will continue innovating in the tech space and capitalize on the incredible momentum we’ve seen recently as a result of our digital investments.” In her new role, effective today, Androes, left, will “fortify digital investments domestically and expand the strategy to international markets,” the company said. She said she is “incredibly excited” to return to Wingstop as it works toward the goal of becoming a Top 10 global restaurant brand. “While I’m proud of the work we accomplished to put digital and delivery in place originally, the next chapter is even more exciting as we strive to digitize every transaction,” she said. Last week, the Dallas-based chain reported same-store sales increasing more than 30% in the first four weeks of April. That growth built on first-quarter domestic same-store sales increases of 9.9%. The company, which has more than 1,400 worldwide locations, closed U.S. dining rooms on March 16. A majority of the brand’s roughly 1,250 domestic locations have been open for off-premise ordering. – Source: NRN.
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